Wednesday, June 15, 2011

Brilliant Authors

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Our Brilliant Authors Package is a way for
Authors and Publishers to market their books
on the one device that on readers 24/7!


Authors & Book Publishers’ Challenge: To build a list of loyal fans, increase book sales, and create excitement about the author and upcoming book projects! To make the book accessible 24/7, be cost-efficient, use green technology, monetize social marketing sites and track the performance of various campaigns and media sources.

Solution: Brilliant Mobile® provides cutting-edge tools that lets you communicate with your target audience on the device they have with them 24/7: their mobile phone. Plus we integrate QR (Quick Response) codes, Mobile sites that are easily read on every phone & Mobile text features let you engage your audience how they want to play!

As a Permission-based platform, consumers opt-in to receive messages that they value, unlike spam/junk mail. Our Brilliant QR-2-TEXT feature even allows smart phone users to “scan & join” your mobile database instantly!

Our Brilliant MOBI® sites give your fans an easy way to buy your book, when they are ready to buy, usually on the GO! Brilliant QR-2-MOBI feature allows consumers to scan what is interesting, and our platform instantly delivers what they want. Brilliant MOBI® sites increase revenue, are cost-effective & green; as you can change the message, yet keep the same QR code! Plus, Brilliant QR® codes have Analytics that can help track campaign stickiness.

Brilliant QR-2-PDF codes allow user to receive your Electronic Press Kit via Email without printing or postage cost!

Increase engagement by posting QR codes on Social sites like Facebook, and traditional media like Radio/TV/Print with a Call to Action that has traction; with full Analytics every step of the way. Track each media source, know who is interested, where and when they were interested, and then continue the conversation accordingly.

What we do for Authors, in a nutshell:


1. We create an unique QR code, one that is trackable, that can be placed/posted on Everything (online, printed, etc.). People with smart phones scan them and they are instantly connected to a mobile site.

2. We design and host a Mobile Website, one that serves up the best user experience based on the phone in use. This Mobile Website can we seen on ANY smart phone, and can host the books image, the author's image, the contact information, ways to buy the book, more information about the author and the book, a way to "click-to-call", we can insert a Google map to find a book signing event, a RSS feed, so its always current, links to all their social sites to get connected even more, a way to send a message to the author (or assistant) for more information with check boxes and radio buttons, etc.... all kinds of good stuff!

3. We also create a custom keyword (ie: Text Author to 69302) and a we generate another QR that actually opens up the user's SMS/Text message, fills in the keyword for them! When the user hits SEND, they are entered into your mobile database. Now these raving fans get personal messages from the author, inviting them to book signing events, paid seminars, and mobile coupons to bring a friend! These are people that gave the author or publisher Permission to communicate to them on the most personal device that is always on them 24/7!

4. Plus...we provide a Mobile Manager, someone that is there to help them with everything: strategy, promotion placement, message design, creating automated messages, etc. So they are not overwhelmed, but can do something that every author wants to do, market their books to the growing mobile market! So you can get back to writing your next best seller!

Here is a one sheet to download for reference: http://brilliantmobile.com/BrilliantMobile_Publishers.pdf

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