Tuesday, June 14, 2011

Text 2 Campaigns

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Text 2 Join: Mobile Text Marketing
Mobile Marketing makes up a key foundation of Brilliant Mobile's All-In-One Marketing. No other marketing media has proven to be as effective, speedy, and targeted. Brilliant Mobile Mobile SMS marketing can also be engaging, social and fun. Its features include group texting, mobile keyword, mobile voting, mobile coupon, and more. All you need is an ordinary computer with Internet to access our web-based software with nothing to install. Most of all, Brilliant Mobile is easy and very affordable. Find out how Brilliant Mobile mobile marketing can outperform email marketing, resulting in immediate and measurable impact on your bottom-line.

High-impact and timely delivery
Over 90% of messages are opened, immediately!
Trendy and viral
Positive brand image
Permission-based, so you create a list of fans that WANT what you have to offer!

Quick Response (QR) Codes

QR code
s are the funny looking boxes that you
are starting to see everywhere! QR codes can be integrated into both traditional and interactive marketing campaigns, giving smart phone users instant access to a Mobile URL, a Web form, a PDF or a Mobile Contest.



Media where QR codes have been deployed include: billboard ads, guerilla marketing campaigns, in-store displays, event ticketing and tracking, tra
de-show management, business cards, print ads, contests, direct mail campaigns, websites, email marketing, and couponing just to name a few.

QR codes give marketers the ability to measure response rates with a high degree of precision allowing for easier ROI (retu
rn on investment) calculation, thus helping justify spending on marketing budgets. When participants scan the codes with a smart phone, we can gather what kind of phone was used, when and w
here they did so, but it does not give "implied consent" so you are not capturing their mobile number or permission to market back to them.

QR 2 MOBI

This is a standard QR code feature, which can deliv
er your audience to your Brilliant MOBI site within seconds. Quite magical!

Brilliant QR codes also have built-in Analytics, so you can find out Where and When a code is scanned, and by what kind of device. This information is helpful, especially when you want to know what collateral materials are getting the most scans, to test if your ads are working, or if your Call to Action is strong enough, and in which cases, you need to change your message.

An interesting thing about MOST QR codes, is that you can see What, Where & When, but you can not see WHO is scanning your codes. So to solve this problem, we created QR 2 Text, and on our platform, you can create a QR that opens up a New Text Message for your customer, fills in the keyword for them, and when they click SEND, they are automatically entered into your database to continue the conversation!

We give you QR 2 MOBI codes FREE with your Brilliant MOBI sites, so you can track away!

QR 2 SMS

As I just mentioned, this innovative feature is a HUGE break-through in technology,
as when the code is scanned, it opens the SMS message and fills in the code. When the participant presses SEND, they are giving what the carriers consider, IMPLIED CONSENT, so we may capture their cell phone number and text back to them, since they have given you a single opt-in permission to market to them.

QR 2 PDF

This is a uniq
ue feature that allows you to post a QR code, that when scanned, asks the participant for their email address. Then immediately emails the PDF associated with that QR code directly to their email inbox. No need to Print, Mail or remember to follow-up. A great Sales and Trade-show tool that will save your organization thousands of dollars in printing and mailing costs. Plus makes your sales team seem uber efficient, when the email arrives before they leave the appointment or trade-show booth.

To get your own QR 2 PDF, email us your PDF, and we will send you back a QR code to use in your marketing!

QR 2 WIN

This is a unique feature that allows you to host a Mobile Contest, and by setting the perimeters on the backend, you can deliver a Winning, Losing or Try again message to each participant based on the metrics we set in place.

To get your Own QR 2 WIN, just give us a call, and we'll create unique landing pages that create a buzz and delivers instant results!

Brilliant MOBI®

Brilliant MOBI® is a multiple page Mobile Website optimized to render the best user experience on over 7000+ different Mobile Phones. Site features include: Photos, Click 2 Call, Social Links, Google Maps, RSS Blog, Collect Ad Revenue, Mobile Commerce, Mobile Donations, Live Tweets, Email Direct from Mobile Site, Videos, Mobile Forms, and much more!

Text 2 GIVE

Brilliant MOBI® sites can feature a Donation button, that when clicked, allows the user to enter their credit card information once, and then it is encrypted and bonded to that mobile device. Then our single-click technology allows them to give again and again, without having to enter any information again. Plus it delivers back a receipt via SMS and/or email, and deposits the money directly into your bank account for a .50 flat fee, no matter how much the donation was.

Text 2 BUY

Brilliant MOBI® sites can feature a Mobile Commerce feature, and when they are ready to buy, it allows the user to enter their credit card information once, and then it is encrypted and bonded to that mobile device. Then our single-click technology allows them to buy again and again, without having to enter any information again. Plus it delivers back a receipt via SMS and/or email, and deposits the money directly into your bank account for a .50 flat fee, no matter how much the product costs.

Mobile Keywords

Setup as many Mobile Keywords as you'd like in minutes. When people text your keyword it automatically opts their mobile number into your Brilliant Mobile database. Automatic replies are texted back to people that text your Mobile Keywords, and you can customize and change this auto-responder text at any time.

Send the auto response message once per mobile number, every time the keyword is texted
, or once per time frame (day, hour, week, or month). You can also send an Alternate Auto Response text message if someone has already texted your keyword before.
People can text your Mobile Keyword followed by a message they want to send you. All of their messages will be captured in your Brilliant Mobile Inbox or you can have them forwarded to an email or mobile phone of your choice.

Automated and recurring messages can be sent to any new keyword signups. So if someone texts your Mobile Keywords you can setup an automatic text to be sent to them on day 1, day 5, day 30, day 100, etc.Have a notification texted to your mobile phone or emailed to you when somebody texts your keyword so you can
follow up right away.

Mobile eCard

Create and design your own custom Mobile eCards! Upload any image, insert your own text, and send to any mobile phone via MMS. It's incredibly easy, personal, and sure to grab everyone’s attention!

It’s perfect for sales flyers, season’s greetings, birthday cards, business cards, and custom banners.

Choose from professionally designed templates.

Take a cool picture and upload it as your card background.

Be creative and choose your own colors and fonts.

Picture Messaging

Instantly communicate a thousand words in a single text message by sending a high-impact picture message. Brilliant Mobile's Mobile Picture Messaging uses an embedded WAP link in your mobile text message. A WAP link is a shortened URL that links to any image you upload to Brilliant Mobile. You can easily insert the link when you compose your text. Recipients of the text message can click on the link and the uploaded image will be displayed on Internet-enabled mobile phones. The link is automatically shortened so that it does not take up much space in the text message. You can now also eliminate the problems associated with MMS (multi-media messaging). MMS is not universal, and only half the wireless carriers support it for mass texting. It is also costly for both the senders and receivers. Join the new trends in social media and multi-channel marketing by sending picture links directly to peoples' Internet-enabled mobile phones.

Mobile Coupons

Maximize your marketing strategy with the speed, convenience, and positive return from Mobile Coupons. You can now electronically offer free gifts, % discounts, incentives, and reminders to your customers with Brilliant Mobile's Mobile Coupon Platform. You can also create unique promotion codes for each individual SMS Mobile Coupon and track the redemption and revenue earned from it.

Create unique promotion codes for each individual SMS Mobile Coupon

Easily redeem each coupon using Brilliant Mobile's web-based software

Track redemption rates and revenue earned

Brilliant Merge

Personalized IM, Emails & Texts make the messages seem more personal, and get better response rates: “Hey John, looking forward to …”

Text 2 Vote

Create all types of fun and engaging SMS votes and polls and ask a multiple choice question with up to ten choices. As people vote via text messaging, every vote is categorized and automatically tallied so that it's really easy for you to see and analyze the results. Click HERE to read more.

Text 2 Screen

Our text messaging platform enables your audience to text your Mobile Keyword, followed by a message, so it can be projected onto a large screen at your venue in real time. It's the perfect way to create a Buzz, and keep your audience engaged and entertained! It is also helpful for seminar speakers, as attendees can text in a question, and it can be delivered to the speaker's laptop or monitor for easy Q&A sessions!

Text 2 Remind: Appointment & Reservation Reminder Service

If you rely on customers showing up for their appointments and sessions, then this feature will make you money! We created a mobile reminder feature that allows you to easily queue and send automated appointment and reservation reminders via SMS, thus saving your staff from a time-consuming task of calling and confirming each appointment. Plus customers don't have to answer your call or listen to a voice message, they simply read your reminder immediately, and if they need to reschedule, your number is right there... in their hand.

Two-way Text Messaging or Text 2 Chat

Two-way text messaging (chatting) allows you to send messages back and forth to individuals. Recipients of a text blast can simply reply back to the text message and their responses will be captured in your Brilliant Mobile Inbox or forwarded to an email or mobile phone of your choice.

Easily export out all of the replies and messages from the Inbox to an Excel file.
Permanently remove and easily block mobile numbers right from the Inbox.

Email Marketing

Email marketing has proven track record of success for the past 10+ years. However, its effectiveness has started to slide significantly. Although email marketing is an integral part of mass marketing, it should be viewed as only one of many ways to contact your customer base with a successful campaign. With Brilliant Mobile, composing a message, building contact database, mailing a campaign and tracking it are as easy as using your favorite email software or webmail, but you can triple its effectiveness when you combine email with Brilliant Mobile's multi-channel All-In-One Messaging.

Mobile Business Cards

You can set up a keyword with your name, then use it to serve up all your contact information via SMS text, plus you capture your new leads' mobile number for fast and easy follow-up with our the data entry hassles!

Facebook Widgets

Connect with your existing fans, friends, and other active users that are on Facebook every single day! Create a Facebook Widget for your fan page so you can collect peoples' contact info and have it automatically update your Brilliant Mobile database so you don't have to do a single thing.

Advanced Messaging Options (for all modes)

  1. Tie your mobile phone to your account so that when you're not in front of a computer you can send out a single text message from your phone and message everyone in a distribution list on every mode of communication (SMS, IM, and Email)
  2. Setup recurring and automated messages to be sent out at certain days and times of the week, month, or year.
  3. Schedule messages for future delivery time.
  4. Compose mobile texts, instant messages, and emails that automatically address each recipient by their first and last name so it's more personal (merged fields).
  5. Select from over 100 stylish email templates or plug in your own custom HTML code.
  6. Update your status messages on Facebook, MySpace, and Twitter right from Brilliant Mobile.
  7. Easily select only certain area codes to send your text messages to.

Powerful Tools & Utilities

Quickly and easily Import and Export mobile numbers, instant message screen names, and email addresses via Excel files.

Filter a list of opt-in phone numbers so that you send messages to mobile phones only.

NOTE: Brilliant Mobile does not allow sending messages to anyone who has not opted-in to receive messages from your business or organization (under any circumstances). The wireless carriers prohibit anyone from sending unsolicited commercial text messages.

Easily identify and remove failed /invalid contact information from your database.

Click on a distribution list to see the sign up date for each contact.

Sort a distribution list by Source, Status, and Wireless Carrier.

Create Online Sign-up Pages

Create Online Sign-up Pages so people can enter their contact info on your website and automatically populate your Brilliant Mobile database.

Choose from dozens of pre-designed Create Online Sign-up Page templates or design your own

Online Sign-up Page to match your website by plugging in the HTML source code.

Send an auto-responder (automatic response) to go out immediately after someone signs up on your Online Sign-up Page(maybe information about your company, next sale, or event). Send an Active Auto Responder message via email, IM, text message, or all three.

Business Text

Brilliant Mobile's Business SMS Texting Service is perfect for businesses and organizations of any size and type! Economic times like this call for innovation and so it’s time to find new and creative ways to reach your customer base. These days online marketing can only get you so far, so your marketing campaigns should be complemented with a strong digital communications strategy that's centered around SMS texting.

Brilliant Social:

Built in Social Status Posting allows Instant Multi-site Updates that broaden your campaign’s exposure with one click!

Brilliant Analytics:

Prove ROI and measure results for campaign analysis with multi-phase reporting features for both the mobile marketing platform and QR code analytics.

Brilliant Campaign Management:

When clients sign up with an Annual Brilliance Plan, it comes with a Mobile Manager, that will work with you to create a Mobile Strategy, set-up your Keywords, help plan your promotion campaign, and formulate calls to action based on successful case studies, and our award-winning experience and expertise in the industry!

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